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Why Every Business Needs to Automate Their Sales Through CRM

If you are still leaving your sales management to your salespeople’s individual notes and memories, you are missing on bigger opportunities that could generate more income for your company. When it comes to more productive operations and better sales reports, traditional calendar alerts and call scripts just won’t cut it—especially now that your competitors have incorporated today’s technology to their advantage, managing their sales from automated and data-driven marketing platforms.

The outcome of a fully automated system is worth the effort to upgrade and adapt. Everyone in your sales team is empowered to follow-up with prospects and touch base the market they know your company makes the most impact. They can effortlessly automate their schedules, so they will never miss an important call or meeting again, and work efficiently for better customer relationship management. Above all, you will be able to track sales activity from a single dashboard, where you can easily make adjustments throughout the company in just a couple of clicks away.

Ways CRM Can Be Used for Sales Pipeline Automation

1. Automating Lead Qualification

Not all prospects are created equal; many are poorly qualified, while some are hot prospects. One way to help your sales reps to separate poor quality leads from the good ones is with the use of a crm system from Singapore that helps with the workflow automation to qualify prospects based on their activities and online behavior.

With a good CRM system, you can easily track leads on your website, recording which links and pages they visit. You can also track through the emails you send them, discovering what links within the email they click and check on.

With the combination of this tracking feature and automatic lead tagging and scoring, you can almost accurately identify which leads are more interested customers and identify the appropriate products or services you can market to them.

2. Automating Lead Assignment

If you wish to go an extra mile with your lead qualification automation, let your cloud CRM automatically assign every lead to your sales personnel. Instead of having your sales team manually wade through your list of prospects, set up a system that prioritizes prospects based on lead scores and automatically assigns every lead to every staff based on the lead score and tags you have created.

For example, a lead scored higher and shows a clear indication of preference for a particular product you are offering. You can set up your customer relationship management tool to automatically email your sales expert about this product and mark that certain lead as a prospect that should be prioritized for lead nurturing.

Another example is the tagging leads. These are the prospects that show great interest in a certain product but do not seem to do any actions to purchase the product. You can set up your cloud CRM to automatically assign these leads to your team’s best deal closers.

3. Automating Schedule and Alerts

Since prospect behavior can be traced through your CRM system, your sales reps can act better on pursuing potential customers.

By automating your notifications, you and your sales team will receive real-time updates when a certain lead is reading your marketing emails or is browsing your website. You can take advantage of these alerts by connecting directly with the potential client right at that very moment when they are viewing your products or still in the process of deciding whether to purchase or not—a great opportunity to market and gain sales.

4. Automating Lead Nurturing

With sales processes becoming longer, lead nurturing becomes even more important for businesses in Singapore. Try combining the workflow automation of your CRM software with automated email responses for more efficient and sophisticated lead nurturing marketing.

Start by creating several common customer journeys and formulating emails that build on each other and support your created journey. Then, have these emails automatically sent, with each email in that campaign triggered by a particular action executed by your lead, such as clicking a link in the email or opening your sales email.

5. Automating Routine Communications

In relation to the previous processes, automating routine communications will make the lives of your sales reps much easier. Reduce the emails and follow-ups that your sales reps have to do manually, and get aggressive with automated communications by using automated messaging.

Help your sales personnel respond to existing customers and prospects with pre-made email templates for handling basic sales communications, such as order acknowledgment and order scheduling.

6. Centralizing System Viewing

Provide your sales team the data they need through centralized and automated information consolidation like what in Singapore offers as part of its software features. Your sales staff needs immediate access to data from throughout the enterprise, and they do not have the luxury of time to rummage through every system where the data might be stored in.

One example is accessing the configure price quote software of the enterprise. Your sales rep does not want to tell a prospect that they will deliver the quote within the week. They want to come up with a solution instantly, right at that moment. To handle this type of transaction, automate your enterprise’s information consolidation and have it stored in a single point, where your sales team can access when they need to.

The ability to automate sales management, as well as sales reports, is the most powerful feature that any Singapore company can possess for better sales and overall productivity. An automated system is a huge time-saver for your company, and the time and effort invested in setting up a centralized and automated sales processes is well worth the effort.

What Should You Look for in a Quality Printer?

An office printer in businesses, schools, and government offices in Singapore is an invaluable tool. With so many types of printers and different features to choose from nowadays, such as the laser printer, colour printer, and graphic art printer, how do you pick a printer in Singapore?

What Does a Printer Do?

Simply put, an office printer is a device used to prepare a permanent output on paper. Printers are connected to another device, such as a computer, that will input the information that need to be printed. Throughout the history of printing, the function of the machine has not changed much, although technology has greatly improved.

Today, a printer and copier machine can be connected to a network, print colored photographs, and can even print on materials other than paper.

Find out how each model differs before you buy printer or copier for your office.

What are the Types of Printers?

All printers are divided into two categories based on how the text or pixel is transferred on the paper.

1. Impact Printer

This type of office printer has an electromechanical function with pins or hammers that strike against a ribbon and paper to print the text.

• Character Printer: This type of impact printer that you can get from copier leasing in Singapore will print one character at a time, which is why it will take time to fill out a piece of blank paper.

• Dot Matrix: This model is a type of character printer that combines dots. The ink pass through a matrix of pins (usually 24 in number) and there is a carbon paper in between the paper and the pins.

• Lines Printer: As the name suggests, this type of printer will print one line at a time instead of characters.

2. Non-Impact Printer

This type of office printer or copier uses non-impact mechanisms to print characters faster.

• Character Printer: Like the impact character printer, the non-impact character printer will print one character at a time instead of a whole page.

• Ink-Jet: This type of office printer or copier prints by spraying patterns of ink from a jet or nozzle with fine holes on a blank piece of paper. When the ink is sprayed, it turns into vapor and passes through a reflecting plate before a character is printed. This is often the first choice for offices when they buy printer.

• Page Printer: Unlike the character printer, a page printer will transfer an entire page to a drum and the toner is applied before it seals the page on a blank piece of paper.

• Laser: This type of office printer in Singapore uses a laser beam to print an image on the drum by altering electrical charges on it. The drum will roll through the toner so that its charged surface picks up the toner and then transferred through the paper. To permanently print the character, the laser printer seals it with heat and pressure. The laser printer works similarly to a copier machine when printing. Some laser printers don’t use laser, and instead rely on LEDs and LCDs.

Most offices have a laser printer, inkjet printer, and even graphic art printer. But while the features of a laser printer might seem attractive, newer models of inkjet printers have better quality than the old models and are still cheaper than laser printers. For more sophisticated needs, like printing photos, brochures, booklets, invitations, and artworks, you will need more specialized printers like a graphic art printer or a colour printer. However, remember that some laser and LED printers have poor photo quality and require frequent resupply of ink.

What Should I Look for in a Printer?

Before you buy a printer in Singapore, you need to consider who will be using it, how many will use it, how much printing needs to be done daily, and whether you need colored or monochrome printouts.

Your office might not need all the extra features of new technology printers, so pick only the model that will suit your needs to save money on ink. These are the most important factors you need to consider:

1. Resolution: This refers to the maximum number of dots per inch that your printer can print. A 600-dpi printer or copier machine should be good enough for printing documents and 1,200 dpi for photos.

2. Print Speed: You have to estimate your office’s print volume per day so you can get a good idea of the printing speed you will need for an office printer or copier. Your best bet is to check the specifications of a printer (look for the label “ppm” or pages per minute) to check the speed. Offices should ideally have a printer with 20 ppm or more, but if you need to print more, look for models that have a 40-ppm output.

3. Connectivity: While all printers can connect to a computer, make sure that it can also connect to your office’s network and has a pairing option with mobile devices for easier printing. Mobile printing has become popular in some offices in Singapore, so look for an office printer with NFC or near-field communication support.

4. Paper Handling: Personal printers can hold a maximum of 150 sheets and is ideal for small offices, but if your employees need to print more than 200 sheets, you should consider printers with upgraded features and several paper trays to minimize paper loading.

5. Photos: If you’re an artisan or a photographer, keep in mind that some inkjet printers can produce excellent quality printouts with the use of CMYK inks, but might be impractical if you need to print a lot of photos. Instead, consider getting a graphic art printer or a colour printer that is built specifically for printing photos.

6. Ink and Toner: You should not forget the costs of the ink and toner when buying a printer, because some inks for specific printers can be more expensive than others. Before you buy printer or copier, check the price of its ink or toner, and remember that a cheap office printer will usually require an expensive ink or toner.